TikTok is launching a brand new function that enables customers to see why a specific video was advisable to them of their For You feed, the corporate announced on Tuesday. The brand new function is designed to carry extra context to content material advisable in For You feeds, TikTok says.
To grasp why a specific video has been advisable to you in your For You feed, now you can faucet on the share panel and choose the query mark icon referred to as “Why this video.” From there, you’ll be able to see the reason why a specific video was advisable to you.
Chances are you’ll be told that you simply noticed a specific video due to your interactions, comparable to content material you watch, like or share, feedback you put up, or searches. Or, you might be advised that you’ve been proven the video due to accounts you observe. TikTok says you might also be told that you simply had been proven a specific video as a result of it was posted not too long ago in your area or that the content material is well-liked in your area.
“This function is one in all some ways we’re working to carry significant transparency to the individuals who use our platform, and builds on various steps we’ve taken in direction of that aim,” the corporate mentioned in a blog post. “Wanting forward, we’ll proceed to increase this function to carry extra granularity and transparency to content material suggestions.”
TikTok’s personalised For You web page algorithm is basically behind the app’s success resulting from its potential to indicate customers content material they may probably discover attention-grabbing. However, the algorithm system isn’t good, as you might typically come throughout a video that doesn’t cater to you. In instances like these, now you can be taught extra about why the video appeared in your For You web page. Though TikTok has already defined how its recommendations work, the brand new function launching right this moment presents customers extra and particular context about why a particular video was proven to them.