Addem Capital, a Mexico City fund focused on Latin America, granted $3.1 million to Atria, a start-up that offers loans for the purchase of pre-owned cars in the country.
This is the second investment that the company has received and it has the option to extend up to $15 million in the following months.
Atria was founded in 2022 as a disruptive startup that is revolutionizing the pre-owned market by offering simple, transparent, and agile loans.
Its offer represents new possibilities for dealers specializing in pre-owned cars, which could significantly strengthen their business by offering new payment options.
Atria’s proposal is backed by a team that has in-depth knowledge of the sector and expertise in loans, risk management, analysis, and technology.
Addem Capital found this model ideal to trigger growth for the sector and, at the same time, a way to bring Mexicans closer to the possibility of acquiring automobiles.
This ultimately represents the opportunity to access greater autonomy and new opportunities.
Atria has a platform that offers new possibilities for sellers specializing in pre-owned cars.
The company’s goal is to maximize access to owning a car in Mexico and improve the quality of life and business of customers and business partners.