Lensa AI’s recognition has had a notable influence on the App Retailer’s High Charts. The favored picture and video modifying app recently went viral over its new “magic avatars” feature, powered by the open supply Stable Diffusion mannequin, permitting customers to show their selfies into styled portraits of themselves as sci-fi, anime, or fantasy characters, amongst different inventive renderings. Shopper demand for the app, and for AI edits extra broadly, has now pushed quite a few different “AI” apps into the U.S. App Retailer’s High Charts. As of Monday, the highest three spots on the U.S. App Retailer are all held by AI picture editors, and much more AI artwork apps are newly rating within the High 100.
The No. 1 spot on the U.S. App Retailer, nevertheless, continues to be held by Lensa AI, which noticed 12.6 million world installs within the first 11 days of December, up 600% from the 1.8 million installs it saw throughout the same timeframe in November (November 20 by way of November 30), according to new information from App Retailer intelligence agency Sensor Tower. The U.S. accounted for 3.6 million of these new December installs, estimates point out.
In reality, 8 out of the highest 100 apps by downloads on the U.S. App Retailer have been AI art apps through the December 1 by way of December 11 timeframe, the agency’s evaluation discovered.
Following Lensa AI, the generic-sounding app AI Art: AI Image Generator has keyword-stuffed its app’s identify to rank in second place, promising AI avatars and AI artwork from textual content. Dawn — AI Avatars is within the No. 3 place, providing AI avatars that may be modified with a textual content immediate. (As of the time of writing on December 12, the 2 apps seem to have swapped locations.)
AI Artwork has seen round 1.7 million world installs throughout December 1 by way of 11, up 229% from the 71,000 it noticed throughout November 20 by way of 30. In the meantime, Daybreak additionally noticed round 1.7 million installs, Sensor Tower mentioned, up from the 28,000 it noticed within the late November timeframe.
These are carefully adopted by Wonder — AI Art Generator at No. 10, which additionally gives AI avatars and AI artwork from textual content prompts.
Though Marvel ranks decrease within the U.S., it has seen round 4 million world installs up to now in December, up from the prior interval of November 20 by way of 30, when it noticed 469,000 installs.
Not an excessive amount of farther down the High Charts, you’ll additionally discover Prequel: Aesthetic AI Editor at slot No. 14. The app has seen 907,000 world installs this month up to now, up from the 319,000 seen November 20 by way of 30.
The High 50 additionally contains the newer app Voi — AI Avatar App by Wonder at No. 39. This occurs to be from the identical developer behind the No. 10 app Marvel however has an terrible 1.6-star score over its value subscription mannequin and damaged options, in keeping with offended buyer evaluations. Launched solely on December 7, Voi has already gained 785,000 installs, of which 241,000 have been U.S. based mostly. Clearly benefiting from the development, the app’s developer truly now has three apps that reference “AI” of their titles, together with the lesser-ranked Pixelup — AI Photograph Enhancer.
One other AI app, Meitu — Photo Editor & AI Art, has moved into No. 47 on the U.S. App Retailer after gaining 6.4 million installs in December up to now, up from the 1.1 million seen throughout November 20 by way of 30.
Along with extremely rating general amongst iPhone apps, the U.S. App Retailer’s Graphics & Design class can be now crammed with AI artwork apps inside its personal High Charts.
Right here, Daybreak is the No. 1 High Free app, adopted by AI Artwork and Marvel to spherical out the highest 3. Profile AI: AI Avatar Creator, Encourage — AI Artwork Generator, and Dream by Wombo — AI Artwork Instrument are ranked 8, 9, and 10, respectively.
Lesser recognized “AI” apps pop up as you scroll down the class’s High 50 as nicely, submitting slots No. 14, 19, 21, 25, 27, 31, 36, 44, and 47 — too many to record. All use the key phrase “AI” of their app’s identify and reference actions like “AI artwork” or “AI avatars.”
And naturally, the U.S. Photograph & Video class’s High Charts have a number of AI apps charting as nicely, together with No. 1 Lensa, No. 5 Prequel, No. 7 Voi, No. 8 Meitu, and No. 26 FacePlay.
AI app demand just isn’t restricted to the App Retailer, nevertheless. Lots of the identical apps are trending on Google Play, too. When each app shops’ rankings are mixed, Lensa AI stays No. 1, AI Artwork is No. 2, Marvel is No. 8, Meitu is No. 10, Prequel is No. 68, Daybreak is No. 72, Dream is No. 77 and FacePlay is No. 90.
Dream gained 782,000 new world installs in December up to now, whereas FacePlay gained 2.8 million, Sensor Tower discovered.
Whereas it’s frequent for app makers to congregate round a development by updating their app’s identify and outline, or by bidding on key phrases in Apple’s App Retailer Search advertisements, it’s exceptional simply what number of “AI” apps have now made it to the High Charts within the wake of Lensa’s success. This alerts one thing greater than a flash-in-the-pan development, as the final dialog nowadays is round how a lot AI has been enhancing. And in different areas, individuals are marveling on the leap of the AI tech ChatGPT.
That mentioned, we should always observe that simply because an app is advertising itself as AI-powered, it doesn’t essentially imply it’s utilizing the identical Secure Diffusion mannequin Lensa is. Not that buyers appear to care — they appear glad to attempt nearly any app labeling itself AI in the intervening time, so long as it delivers attention-grabbing and artistic outcomes.
Nonetheless, there are considerations over this particular AI use case. Already, Secure Diffusion has change into controversial for the best way its mannequin was educated by using images from artists without their consent. Lensa was additionally capable of be tricked into making NSFW images, discovered. And as we speak, MIT Technology Review reported that Lensa created topless photographs and skimpy and sexualized avatars when tried by one feminine reporter, who occurred to be of Asian heritage — suggesting the AI had been influenced by an overabundance of anime and video characters.
It’s clear the tech has an extended option to go to be moral and accountable. However these considerations, in the intervening time, aren’t dampening client curiosity on this rising class.
